New fruit infused wines feature peach, mango and apple flavors
Napa, Calif., September 9, 2020 – Obsession Wines launched a new product line this September 1, 2020, to include a new lineup of fruit infused wine options in the flavors of peach, mango and apple. These wines were born as a result of wanting to offer alternative options in the wine category for those looking to have fun with flavors and enjoy a delicious natural wine beverage that is also low in alcohol.
These fruit infused wines include nutritional information on the back and are all 5% alcohol and under 115 calories per serving. They are made with real wine base, hailing from the Symphony grape from Lodi, Calif., and infused with natural fruit flavors during the winemaking process. Obsession fruit infused wines are best served chilled with friends or mixed to create a wine-based cocktail.
“We’re always looking at what people like and respond to that. We saw that this was a segment that was growing and we had a lot of fun creating these wines. We continue to be creative and evolve, and I think these wines show that,” said Joan Kautz, Global Sales and Marketing Director for Obsession Wines.
Obsession infused fruit wines will be available for purchase in select US markets starting immediately and will roll out to all markets in spring 2021.
“We are so excited to help launch and bring these wines to market. Consumers are wanting low alcohol and alternative wine options, so we think this will help fill a need in the market. It’s fun, tasty and there’s a flavor for everyone,” said Dennis Kreps, co- owner with his father, Stephen D. Kreps, of Quintessential.
Founded in 2002 by father and son, Stephen D. and Dennis Kreps, Quintessential is a family-owned-and-operated import, marketing and sales company headquartered in Napa, California. It is dedicated exclusively to representing other multi-generational, family-owned and operated producers who have the same passion for wine making that Quintessential has for strategically marketing and selling those wines. These producers, from top wine regions around the world, create wines that offer the best, most authentic expression of the grapes from their respective vineyards.
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September 09, 2020 at 07:52PM
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Obsession Wines Releases New Low Alcohol, Natural Fruit Flavored Wines - wineindustryadvisor.com
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