JO Sims has launched a range of natural no-added-sugar fruit pastes.
The fruit supplier said the new date and raisin pastes would help food manufacturers reduce their use of refined sugars by offering a natural no-added-sugar alternative.
The fruit pastes are described as full of flavour with natural fruity sweetness and provide a great base to add other flavours to. The pastes' smooth texture and rich intense colour make them a great fit for food products such as energy balls, cereal and snack bars, bakery goods and sauces and pickles, the company said. They also function as a binder for granolas or as a filling in breakfast cereals and baked goods.
Jacqui Fairey, ingredients commercial director at JO Sims, said: “Here at JO Sims we are extremely excited by the launch of our new date and raisin pastes. As a long-term supplier of fruit, nut and seeds to well-known food manufacturers and retailers in the UK, we’ve spotted the trend towards reducing refined sugar and using natural ingredients.
“We see lots of growth for the future of our ingredients business, as the addition of these pastes further extends our portfolio of innovative ingredients, which we hope demonstrates our commitment to continue to lead the field in creating food solutions.”
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April 14, 2022 at 03:38PM
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JO Sims launches fruit paste range - Fruitnet
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